-
Matthew Balogh
- December 28, 2012
- Blog
- (4)
The Top 10 Technologies that Will Change Healthcare Marketing & Why You Should Know About Them
As the technology and industry leaders my responsibilities are to Technology and the pursuit of what’s next for us, our industry, our clients, and their customers by identifying technology trends…
-
- June 25, 2012
- Blog
- (0)
Why I Hate Responsive Design
Advocates of responsive design would have you believe there are a ton of benefits to their silver bullet strategy for web development. But not unlike snake oil salesmen or snipe…
-
- March 9, 2012
- Blog
- (0)
The New New Social Business
I read an interesting ebook the other day. It wasn't so much that the content was interesting, although it was, but how I came to have it was more interesting.…
-
- October 24, 2011
- Blog
- (0)
Keeping Up With The [Technical-Marketing] Joneses
In 1913 the term "keeping up with the Joneses" first entered pop-culture as an idiom for social caste. For the next 100 years neighbors spent their time peering over fences…
-
- February 19, 2011
- Blog
- (0)
Technology as a Creative Discipline
A few years back, while working on the "before & after" gallery for Chrysaliz Design, I got to thinking about the artistry that went into decorating the homes in the…
-
- August 10, 2009
- Blog
- (0)
The Value Of An Ad Not Seen
What is the value of an ad not seen? Worse yet, what is the value of an ad seen but not acted upon? For years we as marketers have worked…
-
- July 20, 2009
- Blog
- (0)
Tappers vs. Listeners: Who’s Who?
Made to Stick , a book by Chip and Dan Heath, brings about concept of tappers and listeners with respect to marketing. They contend marketers have too much information to…
-
- July 6, 2009
- Blog
- (0)
New Media Marketing: The Hi-Tech Way to be Low-Tech
The whole idea behind new media and social networking is to form deeper relationships with customers which can be cultivated into a strong bond and, hopefully, brand loyalty. We use…
-
- June 30, 2009
- Uncategorized
- (0)
Marketing In A Reputation Based Economy
Cred , short for street credit , slang for your reputation . Defined as: commanding a level of respect due to experience in or knowledge of issues affecting those environments. …
-
- June 19, 2009
- Blog
- (0)
The Right Way to Market New Media
New media marketing is about being the best. Offer the best information. Have the best value for your customer. When you're the best, people will follow you. When you're not,…