Mobile SEO

In June 2013 Google rolled out mobile SEO standards in an effort to improve mobile web experiences and search results.  Here are some quick take-aways that can not only improve…

Google Cloud Platform Gains HIPAA Agreement Support

Google Cloud Platform has added support for HIPAA-mandated Business Associates Agreements (BAAs), which will help health care organizations comply with the Health Insurance Portability and Accountability Act when using the…

Great Article from the Integrated Marketing Summit

This was actually a surprisingly good article from Integrated Marketing Summit despite its title, 3 Tactics, 2 Strategies and 1 Crotchety Contrarian from Integrated Marketing Summit. http://technorati.com/technology/article/3-tactics-2-strategies-and-1/ The quick overview…

My Week With Google Glass

Just over a week ago I got an offer I couldn't refuse. A friend and colleague, Bill Evans, had been accepted into the explorer program and was offering me the…

Five Trends from AdAge Digital 2013

In April I had the good fortune to attend the 2013 AdAge Digital Conference in New York. It was a fantastic and informative event with many thought leaders and lots…

The Top 10 Technologies that Will Change Healthcare Marketing & Why You Should Know About Them

As the technology and industry leaders my responsibilities are to Technology and the pursuit of what’s next for us, our industry, our clients, and their customers by identifying technology trends…

Global Awards

So we were at The Global Awards for excellence in healthcare advertising last night and in my 2am blogging stooper I’ve had a thought. The first two things that came…

Debating Responsive Design in Healthcare @ SXSW

Responsive Design, the hot topic debate of the mobile community, rages on as the two sides collide in the name of delivering the best mobile experience in healthcare. Not since…

Vote For Our SXSW Panel

What Does Your Health Data Say About You? You run with your Up, track your sleep with your FitBit, and track your calories with 40-30-30. Where does all of that…

EHR: A Cautionary Tale

EHR is such a funny thing for me. I can obviously see the power in the data, but after speaking to my son's doctor a few times about it there…